“Tell me the facts and I’ll learn.
Tell me the truth and I’ll believe.
But tell me a story and it will live in my heart forever.”
Proverb
Anthem has a rare strength in securing earned editorial & social, and this talent for editorial storytelling also translates into an ability to create high quality content for owned and paid digital & social channels too. Plus, our commitment to igniting credible health conversations allows us to develop best in class stakeholder relationships.
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PRODUCT COMMUNICATIONS
Data milestones
HTA announcements
Regulatory decisions
Treatment launches -
UNBRANDED CAMPAIGNS
Disease awareness
Patient support
Advocacy relations
Policy communications -
CORPORATE REPUTATION
Narrative development
Company profiling
Thought leadership
Sustainability / ESG -
INTERNAL COMMUNICATIONS
Channel content
Leader communications
Employee engagement
Change management -
ISSUES MANAGEMENT
Strategic counsel
Key messaging
Response materials
Issues role-playing
Stakeholder liaison -
SOCIAL & DIGITAL
Online listening
Organic and paid campaigns
Influencer mapping and engagement
Measurement and analytics
Audience segmentation